5/1/2013 2:46:00 PM by 360 Island Tours
There is an old saying in advertising, “color sells”. Having high impact images help to create a very powerful tool in marketing, especially online marketing. For most people seeing is 99% of believing and with all of the choices coming to the consumer at all times of day, from all corners of the world, the more the online viewer can “see” the more they will believe…in you.
It use to be that having a website with basic text information and images was enough…but technology advances, pushing with it new tools and demands.
Help sell the online experience with movement, enhance your visual marketing with a High Quality virtual tour that is not only a huge visual impact, put it can contain the most important information that you want the audience to have….in a very memorable way!
Sensory stimulation is the main goal of a High Quality virtual tour, it may actually be one of the most important visual tools you can use! In the ever growing, no signs of stopping, digital culture lead by the young, interactive advertising and interactive media is at an all time high!
Online marketing departments must use “luring Techniques” to stay in the race with all of the other millions of potential choices for the online viewer. To attract consumers, E-marketing teams need to integrate many different kinds of media – videos, text, maps, photos…a High Quality virtual tour can do all of that in one spot!
People would much rather join in something fun and interactive then read pages and pages of descriptive text online. The popularity of sites like Facebook and Instagram just strengthen the fact that images are more then important for online marketing…they are becoming a fad. Combine that with the all-mighty power of Google and there continued effort to make a 360 virtual world and you can see how important High Quality virtual tours are as a powerful online marketing tool for your internet marketing team!
Most High Quality virtual tours are mobile friendly and with more then six billion mobile subscriptions active today. Now combine that knowledge with the fact that 91% of consumers look online before making a purchasing decision. Now combine those two factors with the fact that the Internet, social media, mobile devices and technology in general are highly interactive….tweeting, texting, emailing, facebooking, blogging, sharing, posting, watching, uploading, creating, reporting, commenting, tagging – and it is clear to see your website and your strategy should be as well.