Welcome to La LoterÃa â€” a new take on authentic Mexican cuisine from Executive Chef/Owner Julieta Ballesteros (Crema, Los Feliz) and Managing Partner/Owner Jaime Herrera. <br><br>The game La LoterÃa has been played throughout Mexico since Colonial times. Similar in concept to American Bingo, it is played using 54 widely varied characters and symbols of Mexican culture (like the skull, the moon, the mermaid & the rooster), and it inspires our ambiance, drinks, and menu.<br><br>Not unlike the game, Mexican cuisine is unique, varied and steeped in tradition. With the cultural touchstone of La LoterÃa at its core, the restaurant will introduce to New Yorkâ€™s sophisticated palate an exciting and surprising mix of Mexican recipes, ranging from the deliciously elemental "street" taco, to the luscious lobster quesadilla.<br><br>Come experience the spirit of La LoterÃa. Our specialty drinks and inspired cuisine await you in our inviting, newly designed West Village space.